Founders

William J. Riley

Origin

Boston, Massachusetts, United States

New Balance

New Balance was launched in 1906 when a waiter in Boston, Mr William Riley, developed arch supports for people who worked on their feet all day. By 1928, Mr Riley had developed his first running shoe, and from there New Balance has grown into a global footwear phenomenon.

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About New Balance

New Balance has solidified its reputation as a brand that masterfully blends style, comfort, and performance. Among its standout models, the New Balance 9060 and New Balance 550 have emerged as iconic choices for both sneaker enthusiasts and casual wearers. Each shoe tells a story of design innovation, making them must-haves for any collection.
The New Balance 9060 represents a fusion of retro aesthetics and futuristic design. Inspired by the bold silhouettes of the 2000s, this model combines cutting-edge technology with vintage charm. It's a sneaker that doesn’t just make a statement; it redefines what comfort and style can mean.

The Modern Appeal of the New Balance 9060

Whether you're hitting the streets or making a fashion statement, the New Balance 9060 ensures that you do so with flair. Its bold design elements make it a go-to choice for those who aren’t afraid to stand out in a crowd.

The Timeless Charm of the New Balance 550

For those who appreciate a clean, classic look, the New Balance 550 delivers in spades. Originally released as a basketball sneaker in the late 1980s, this model has experienced a resurgence in popularity, thanks to its minimalist design and versatile appeal. 

A Closer Look at the New Balance 1906

The New Balance 1906 takes inspiration from running silhouettes of the early 2000s while incorporating contemporary materials and technology. Its design captures a perfect balance between retro vibes and futuristic appeal, making it a standout choice for sneaker enthusiasts and athletes alike.

Why the New Balance 574 Stands Out

The New Balance 574 is more than just a sneaker—it’s a cultural icon. Its blend of comfort, durability, and timeless design ensures its place in the pantheon of great footwear. Whether you’re a seasoned sneaker collector or just looking for a reliable everyday shoe, the 574 delivers on all fronts.